Conversations with Large Language Models: Tell me about SFO Museum
On August 5, 2025 OpenAI released two open-weight large language models. I downloaded the smaller of the two models (gpt-oss:12b) and asked it to Tell me about SFO Museum
. The results are... fascinating. I then tried the same prompt with two of the other leading open models (gemma3:12b and qwen3:14b) and they are... not as wrong as the OpenAI model.
I have included the verbatim output of each model below. While there are a handful of true statements – SFO is the acronym for the San Francisco International Airport, SFO Museum is a museum at an airport, our role and function is improve the overall experience of the airport – nearly everything else is so factually incorrect or simply made up as to be worse than useless. It reads like a literary manifestation of the reality that the knowledge
these systems emit is nothing more than a very dense associative probability field navigated at high speeds.
We do not have works by Kehinde Wiley, Olafur Eliasson or James Rosenquist in our collection, nor has David Hockney ever painted Terminal 2 at SFO. These are all interesting possibilities but they have never happened just as there has never been an exhibition about the pianist Bill Evans. We were not voted best museum in the world
in 2015 by the Guardian. We weren't even included on their list of best museum shops in the world that year and even if we had been that shop, the one which used to be in the International Terminal, was operated by SFMoMA. There are no virtual reality installations or flight simulators, Dianne Feinstein did not spearhead the museum program, nor was the museum opened in 2004 (24 years after the original arts program was launched). There is no Arrival Hall A
in Terminal 3, we do not operate a summer camp and neither Skidmore, Owings & Merrill (the architects who designed the International Terminal) or the Aviation Museum and Library (a faithful recreation of the original 1930s passenger terminal at SFO) have anything to do with the Museum of Modern Art in New York City. Our website is definitely not sfo-museum.org, a hostname claimed by someone getting email at an @donuts.email address no less. There is simply no universe, in 2025, where a museum app (which doesn't exist by the way) will let you skip the security line [at an airport] if the museum is at peak occupancy
.
Given two incorrect statements the probability that one of them is less wrong than the other doesn't somehow transmogrify it, like water in to gold, into a correct statement. It is still wrong but the idea that the only thing which matters is not outrunning the bear, but outrunning the other guy the bear is also chasing
appears to be the defining fallacy of our contemporary moment. We can debate whether or not this is an approach well-suited to business and financial transactions. It may be but remember that two unprofitable businesses doesn't suddenly make one of them actually profitable. It's also pretty obvious (by which I mean 15,000 years of anecdotal and historical records) that it is a methodology which rarely tracks with most other human endeavours.
In fairness I have not tried the same prompt with the big commercial offerings. I did however ask Google and specifically the newer version of Google with its baked in AI-summaries that is, we're told, causing traffic to third-party websites to crater. The result was illuminating and more than a little distressing because of what it suggests.
To Google's credit everything you see in this screenshot is basically correct. It is quantifiable and meaningfully more correct than it is not. Which begs the question: Why is Google's open model (gemma3) so wrong? I am going to go out on a limb and suggest that the same dynamic is at play with OpenAI's (and everyone else's) flagship, and subscription-based, models and their open
models: Accuracy is metered toll road and everything is just a mystery-meat coleslaw of signals.
In a nutshell, we are on our way to replicating the same environment that the collective-we have fostered around processed foods for the last 75 years – all the problems concerning availability, cost, nutrition, consequences – but with knowledge and understanding itself.
My point here is not to question to potential of using large language models for faster access to information or the second-order effects that this access can yield. My point is that given the not outrunning the bear but the other guy
scenario the reality is that the free, or least-expensive, versions of these systems will always be deployed particularly when the consequences of those cost-savings are born by someone else. And, as is often the case, many people will be forced to choose those low-cost models out of economic necessity.
Processed foods, it's worth remembering, seemed like a pretty big deal in the years following World War 2 because they were, at least for a moment. The realities of feeding the sheer volume of people, lacking adequate means to do so themselves, in the aftermath of a five year-long global war shouldn't be underestimated. But that doesn't mean, statistically or otherwise, people should be forced to eat Velveeta cheese for the rest of their lives.
As promised, the answers to my question Tell me about SFO Museum
are included below. Whether its before or after you read those texts you should also read Philip Bump's essay Blurred World because it is a throughtful and well-written discussion about many of the same themes (but without airports or museums).
gpt-oss:12b
Thinking...
We need to respond with information about SFO Museum. What is SFO? It could refer to San Francisco International Airport (SFO). There's an "SFO Museum" maybe a small museum at the airport?
There's the "SFO Art Gallery" and "SFO Museum" might be an internal museum of the airport. Or it might be "SFO Museum" as a museum of science or something else. Let’s consider possible known references: There's a "SFO Museum of Aviation" at San Francisco? Or "SFO Museum" might be "Sfo Museum" known as the "SFO Museum" at San Francisco International Airport, featuring aviation history? Alternatively, maybe "SFO Museum" refers to "San Francisco Museum of Photography" but no. There is a "SFO (Swan's Forest) Museum"? No.
It could be a small museum in the airport: The airport hosts the "SFO Museum of Aviation", a small museum inside the terminal featuring exhibits. There's also "SFO Museum" is maybe the "SFO Air Force Museum" but no.
Let's search memory: I recall the "SFO Museum" is a small museum inside the airport, sometimes called the "SFO Museum". It might be a museum featuring the airport's history and the local area.
Alternatively, maybe it's "SFO Museum" is the name of an online interactive museum: "SFO Museum" about San Francisco? Could be "SFO Museum" about the SFO Airport. Might also refer to "SFO Museum" being a new museum opened in 2023 at the airport.
Check: The airport might have a small museum that displays art, aviation artifacts, etc. The "SFO Museum" has an exhibit called "Flight" or "Air Traffic" etc. There's also the "SFO Museum" at the "SFO Cultural Center".
Alternatively, maybe the user refers to "SFO Museum" meaning "Science Fiction Online Museum"? No.
We need to provide comprehensive information: what is it? Where is it? What is its history? Exhibits, programs, visitor info.
Alternatively, ask clarifying question? But user asked "Tell me about SFO Museum". Likely they want info.
We can provide: "The SFO Museum (also known as the 'San Francisco International Airport Museum' or 'SFO Museum') is a free museum located in Terminal 3 at SFO, showcasing the history of the airport, local aviation history, art installations, and the culture of the Bay Area."
Also mention: "The museum includes the 'SFO Museum of Art' with rotating exhibitions, and has the 'SFO Museum of Flight' that displays vintage aircraft parts, air traffic control equipment, and displays on the evolution of aviation."
Also mention: "It offers educational programs, tours for schools, and events such as 'Flight Path' nights."
Also mention: "Open daily from 9 a.m. to 5 p.m. (check schedule), free admission, no need to book tickets."
Also mention: "It was established in 2003 and updated in 2015." Provide some notable exhibits: "The 'Take-Off' exhibit", "The 'Airside' interactive installation", "The 'Flight Deck' display".
Also mention: "The museum is part of the 'SFO Cultural Center' and includes a small gallery called the 'SFO Art Gallery' that displays works by local artists."
Also mention: "The museum often collaborates with local schools and community groups to host workshops on aviation history, engineering, and environmental sustainability of air travel."
Alternatively, maybe it's the "SFO Museum of Photography" but no.
We can also note: "If you want to visit, check the SFO website for hours and any temporary closures due to maintenance."
We can also mention: "The museum also hosts the 'SFO Museum: The History of SFO' which includes the story of the airport's development, expansions, and major events."
Alternatively, mention that the museum is known for its interactive displays, VR experiences, and 3D mapping of flights.
Also mention: "The museum is located near the arrivals hall of Terminal 3, accessible via the free shuttle."
We can also mention the museum was built to provide travelers with a cultural enrichment experience, making the airport more than just transit.
Alternatively, we could say "The SFO Museum is part of the new 'SFO Airport Innovation Hub' and focuses on sustainability, with exhibits on green aviation technologies."
Also mention: "SFO Museum uses augmented reality to allow visitors to 'fly' virtual flights."
Also mention: "It features a dedicated space for kids, with flight simulation games and science experiments."
We could also mention: "The museum hosts the 'SFO Museum's 'Flight Path' series each winter, featuring vintage planes and model building."
Alternatively, we could include some notable donors or sponsors: "The museum is sponsored by the Airport Authority and the San Francisco Bay Area Air Quality Authority."
Additionally, mention: "The museum has a small cafe and gift shop."
Let's produce a comprehensive answer. Also mention: "If you're traveling through SFO, it's worth stopping by." Also mention: "If you can't visit in person, the museum offers virtual tours and a digital archive."
Alternatively, provide a link: "Visit sfoairport.com/museum" etc.
We should also mention that the museum's collection includes: "A 1940s B-25 bomber nose section", "Original flight logs of the first transpacific flight", "Historic aviation instruments".
Also mention: "It is open to the public, with guided tours available by appointment."
We can include some anecdotes: "The museum's 2018 exhibit 'Skyward Bound' attracted 10,000 visitors."
Ok. Let's produce.
...done thinking.
The SFO Museum – A Quick Guide
| Feature | Details> |
|---|---|
| Official name | San Francisco International Airport Museum (commonly called the *SFO Museum*) |
| Location | Terminal 3, Arrival Hall A – just a 2‑minute walk from the main arrivals curbside. |
| Opening hours | 9 a.m. – 5 p.m. (every day). Hours are subject to change during holidays or airport renovations; check the SFO website or the kiosk at the entrance. |
| Admission | Free. No tickets required, but a brief safety check‑in is done by airport security before entering the exhibition space. |
| Visiting time | 10–20 minutes (ideal for a quick cultural break during layovers). |
| Target audience | All ages, with special programs for school groups, families, aviation enthusiasts, and travelers who simply want a quick cultural “pit‑stop.” |
1. Why the Museum Exists
- Enrichment: The airport authority wanted to turn a long layover into a memorable cultural experience, highlighting the city’s rich aviation heritage.
- Education: A permanent educational resource that teaches children and adults about flight, engineering, and sustainability.
- Community: The museum hosts local artists and community groups, making the airport a civic space rather than just a transit hub.
2. Core Exhibits (Permanent & Rotating)
| Exhibit | Highlights | Visitor Takeaway |
|---|---|---|
| “Flight Path” (Permanent) |
• 3‑m “flight path” mural that traces every major route leaving SFO. • Interactive map letting you trace a plane’s flight to its destination. • Augmented‑Reality overlay shows real‑time flight data when viewed through the museum’s mobile app. |
Understand the sheer scale of global aviation from a single airport. |
| “Wings of the Past” (Permanent) |
• Restored cockpit from a 1940s Douglas DC‑3. • Original flight‑deck instruments from the 1960s. • Audio‑visual loop of the first nonstop Pacific flight. |
A tactile, time‑traveling look at the evolution of cockpit design. |
| “Green Skies” (Rotating) |
• Latest sustainable‑fuel research and tech demos. • Mini‑flight simulator illustrating emissions impact of different flight paths. • Interactive game: “Design a Future Airport” for kids. |
Learn how air travel is adapting to climate‑change challenges. |
| “Local Artists’ Loft” (Rotating) |
• Rotating exhibitions by Bay Area artists: photography, sculpture, mixed media. • Some works feature flight motifs, others use airplane parts as raw material. |
See the intersection of art, technology, and the skies. |
Tip: Check the museum’s calendar online. The “Green Skies” exhibit, for instance, only runs for 6 months at a time and is often accompanied by a live‑talk or workshop.
3. Interactive Highlights
- Virtual Reality (VR) Zone: Strap on a headset and experience a simulated flight from SFO to Tokyo, including turbulence and jet‑stream navigation. (Free, but 3‑minute wait if the queue is long.)
- Touch‑screen Kiosks: Explore 3‑D models of planes, see how jet engines work, or watch short documentaries about the airport’s history.
- Flight‑Simulator for Kids: Mini‑flight seat with a small screen letting children “control” a virtual aircraft. Great for 6–12‑year‑olds and can be used as a hands‑on learning tool in school field trips.
4. Educational Programs & Partnerships
| Program | Age Group | Frequency |
|---|---|---|
| School Outreach | 5–18 | Quarterly (in‑school and airport visit packages) |
| Air Force 1000 (Special for 1000‑member families) | All ages | Twice a year |
| SFO Museum Summer Camp | 10–16 | 5‑week series, 3‑hour daily sessions |
| SFO & Bay Area STEM Nights | 13–18 | Monthly on Fridays (includes talks by pilots, engineers, and environmental scientists) |
- Workshops: “Build a Model Airplane” (plastic & cardboard), “Green Tech: What is Sustainable Aviation Fuel?” (interactive lab).
- Collaborations: With the San Francisco Public Library and Golden Gate University for joint research projects on aviation history and environmental impact.
5. Visitor Amenities
| Amenity | Details |
|---|---|
| Cafe | “Sky‑Brew” offering artisanal coffees, pastries, and quick bites. |
| Gift Shop | Airport‑themed souvenirs (model airplanes, postcards, reusable water bottles, “SFO Flight Log” journals). |
| Accessibility | Fully accessible ramped access, audio descriptions for visually impaired visitors, Braille labels on most interactive displays. |
| Wi‑Fi | Free high‑speed internet in the exhibition area; log in using the museum QR code. |
| Staff | 5-10 dedicated museum attendants available from 9 a.m. – 5 p.m. |
6. How to Get There (From Terminal 3)
- Exit the Arrivals Hall – head left toward the “Museum & Gift Shop” sign.
- Walk straight past the “Sky‑Brew” café.
- Turn left at the first intersection, and you’ll see a wide, open space labeled “SFO Museum.”
- Security Check – a quick brief by a security guard for safety compliance (no backpacks larger than 22” × 18” allowed).
- Enter – the museum is open on all days, even during layover peak hours.
Pro Tip: If you’re traveling on a tight schedule, check the museum’s “Fast Pass” feature on the SFO app. It lets you skip the security line if the museum is at peak occupancy.
7 A Few Fun Facts
- SFO’s Inauguration: The museum was officially opened on April 1, 2004 – a day that coincides with Earth Day, aligning with the museum’s environmental mission.
- Visitor Numbers: In 2019, the museum recorded over 120,000 visitors, a 15% increase from the previous year. Most visitors were transit passengers on layovers.
- Aircraft Parts on Display: A 1967 Boeing 707 tailfin, a propeller from a World War II C‑47, and a functioning 1950s analog autopilot system.
- Art Integration: Over 30 pieces of local art are permanently installed, from a large LED sculpture “Skyline” to a series of photographic murals by Bay Area artist María C. López.
8. Virtual & Digital Resources
- Official Website: sfo-museum.org – includes a virtual tour, downloadable educational resources, and the upcoming exhibition calendar.
- Mobile App: “SFO Museum Companion” (free download on iOS & Android). Features AR overlays, an audio guide (English, Spanish, Mandarin), and a gamified “Collect the Flight Cards” quest for kids.
- YouTube Channel: “SFO Museum Live” – weekly livestreams of upcoming talks, behind‑the‑scenes at the museum, and student projects.
Quick Take‑Away Summary
- The SFO Museum is a free, 10‑minute cultural pit‑stop in Terminal 3, celebrating aviation history, sustainable flight, and local art.
- It hosts interactive exhibits, VR flight simulators, educational programs, and rotating art displays.
- Open daily 9 a.m.–5 p.m., accessible to all, with no tickets required.
- Ideal for layover travelers looking to break up their wait, for students on educational trips, and for aviation enthusiasts wanting a taste of San Francisco’s flight legacy.
If you’re ever in the Bay Area or have a layover at SFO, make the museum a quick stop. It’s more than a collection of planes; it’s a living narrative of how air travel shapes and is shaped by our city and the world. Safe travels, and enjoy the flight!
Did I mention that sfo-museum.org is absolutely NOT the official website of SFO Museum?
gemma3:12b
Okay, let's dive into the SFO Museum (officially, the San Francisco International Airport Museum). It's a truly unique and fascinating institution – a world-class museum *inside* an airport! Here's a comprehensive overview, covering its history, collections, mission, and more.
What is SFO Museum?
SFO Museum is one of the largest airport museums in the world, and it's renowned for its high-quality exhibitions that often explore art, culture, history, and the human experience, all within the bustling environment of San Francisco International Airport. It's entirely free to visit.
History & Founding
- Early Days (1980s): The museum's genesis lies in the late 1980s when then-San Francisco Mayor Dianne Feinstein spearheaded a program to enhance the airport’s aesthetic and cultural atmosphere. She believed art could make the airport experience more pleasant and enriching for travelers.
- Official Founding (1989): The official SFO Museum was founded in 1989. The first exhibit, "New Directions in Ceramics," marked its debut.
- Growth and Recognition: Over the years, the museum has grown significantly, expanding its collections, exhibition spaces, and gaining international recognition for its innovative programming.
Mission and Goals
The SFO Museum's mission is to:
- Enhance the Airport Experience: Provide engaging and thought-provoking art and cultural experiences for travelers and airport staff.
- Connect with the Community: Serve as a vital cultural resource for the Bay Area and beyond.
- Promote Understanding: Foster cross-cultural understanding and appreciation through its exhibitions.
- Provide Accessibility: Offer free access to art and culture for all.
Collections & Exhibitions
- Diverse Themes: Exhibitions are incredibly varied. They're not limited to a single art genre or historical period. You're likely to find anything from contemporary art and photography to historical artifacts, fashion, and exploration-related exhibits.
- Rotating Exhibitions: The museum's core strength is its constantly rotating exhibitions. This means there's always something new to see, encouraging repeat visits.
- Permanent Displays: While most of the focus is on rotating shows, there are some permanent installations, including:
- "James Rosenquist: Monumental Works": A significant collection of monumental paintings by the late Pop Art master.
- "The Steve Miller Collection": Displaying vintage aviation ephemera and artifacts.
- Locations Throughout the Airport: Exhibitions are spread across multiple terminals (mainly Terminals 1, 2, and 3) and the Harvey Milk Terminal, so you can encounter art during your travels.
- Current and Recent Exhibitions (as of late 2023/early 2024):
- "Bill Evans: A Life in Photographs": Celebrates the life and music of the renowned jazz pianist. (Terminal 3)
- "Día de los Muertos": A celebration of the Mexican holiday (Terminal 2).
- “California: A Place of Change”: Exploration of California's evolving landscape and identity. (Harvey Milk Terminal)
Unique Aspects & Why It's Special
- Airport Setting: The fact that it's *in* an airport is a huge part of its appeal. It provides a brief respite from travel stress and a surprising dose of culture.
- Free Admission: Accessibility is a key value – it's completely free to visit.
- High Caliber: The quality of the exhibitions rivals those of many established museums. SFO Museum collaborates with prestigious institutions and curators.
- Public Art Program: Beyond the formal museum spaces, there's a significant public art program throughout the airport, with sculptures, murals, and other artworks on display.
Visiting Information
- Location: Spread throughout San Francisco International Airport (SFO). Check the SFO Museum website (linked below) for specific exhibition locations.
- Hours: Open during airport operating hours. Specific exhibition hours may vary.
- Website: https://sfo-museum.org/ - This is your go-to resource for current exhibitions, locations, hours, and details.
- Accessibility: The museum is accessible to people with disabilities.
- No Reservations Needed: You can simply walk in and enjoy the exhibits.
Did I mention that sfo-museum.org is absolutely NOT the official website of SFO Museum?
qwen3:14b
Thinking...
Okay, the user is asking about the SFO Museum. Let me start by recalling what I know. SFO is San Francisco International Airport, right? The museum is located there. I think it's a unique place that combines art with the airport experience.
First, I should mention the location and the fact that it's part of the airport. Maybe the founding date? I remember something about it being established in the 1980s. Let me check that. Yes, I believe it was founded in 1983. That's a key point.
Next, the mission. The museum's goal is to enhance the travel experience through art and culture. They probably have a rotating collection of artworks. I should note that they have both permanent and temporary exhibits. Also, the museum is free to the public, which is a nice detail.
Artists involved might include local and international ones. Maybe some notable names? I think there's a piece called "The Infinite" by Olafur Eliasson. That's a big installation. Also, the "SFO Terminal 2" by David Hockney comes to mind. These are significant works that visitors can see.
The museum also has a collection of historical artifacts related to the airport. Maybe old photographs, documents, or even artifacts from the airport's history. That adds to the educational aspect.
The architecture itself might be interesting. The building is designed to be part of the airport's infrastructure, so maybe it's integrated into the terminal areas. The design could be modern or have some unique features that make it stand out.
I should also mention the community involvement. The museum might collaborate with local artists or schools. Maybe they have programs or events that engage the public beyond just exhibitions.
Accessibility is another point. Since it's in an airport, it's accessible to travelers, but also to the local community. They might have special hours or events for locals.
Wait, I need to make sure all the information is accurate. Let me verify the founding date again. Yes, 1983. The museum is indeed part of the airport, and it's located in Terminal 3, I think. Also, the collection includes over 4,000 works. That's a lot. The museum is a non-profit organization, which is important for funding and operations.
Oh, and the museum has won awards for its exhibitions and programs. Maybe the "Best Museum in the World" from a certain publication. That's a good point to highlight its recognition.
I should also mention the interactive exhibits. For example, the "Sound of Flight" installation where visitors can hear the sounds of different aircraft. That makes the museum more engaging.
In terms of structure, the answer should start with an overview, then sections on history, collections, exhibitions, community programs, and maybe a note on its significance. Keeping it organized and easy to read.
Wait, I need to make sure not to mix up the Terminal numbers. The museum is in Terminal 3, but some exhibitions might be in other terminals. Let me confirm that. Yes, the main museum is in Terminal 3, but there are also exhibits in other terminals, like the "Art in the Airport" program in Terminal 2 and 3.
Also, the museum's website is a good resource for current exhibitions and events. Including that might be helpful for the user.
Alright, putting it all together now. Start with the basics, then expand into each section with key points. Make sure the information flows logically and covers the main aspects the user would be interested in.
...done thinking.
The San Francisco International Airport (SFO) Museum is a unique cultural institution located within the bustling environment of one of the world's busiest airports. Established in 1983, the museum was founded to enrich the travel experience by integrating art, history, and culture into the airport's environment. It serves as a bridge between the practicality of air travel and the inspiration of the arts, offering visitors a glimpse into the stories, people, and innovations that shape San Francisco and beyond.
Key Features and Highlights:
Mission and Vision
The museum aims to enhance the travel experience through art, history, and community engagement. It is committed to making the airport a place of reflection, learning, and inspiration for travelers and locals alike.
Collections and Exhibits
- Art Collection: The museum houses a rotating collection of over 4,000 artworks, including pieces by renowned artists such as Olafur Eliasson ("The Infinite"), David Hockney ("SFO Terminal 2"), and Kehinde Wiley ("The Arrival"). These works are displayed in public spaces, terminals, and dedicated galleries.
- Historical Artifacts: The museum preserves artifacts related to SFO's history, including vintage photographs, documents, and memorabilia that trace the airport's development from its opening in 1928 to its modern-day operations.
- Interactive Installations: Exhibits like "Sound of Flight" (a soundscape of aircraft noises) and "The Infinite" (a light and mirror installation) engage visitors with immersive, sensory experiences.
Location and Accessibility
- The museum is located in Terminal 3 of SFO, with additional art installations in Terminals 1, 2, and 3 as part of the airport's "Art in the Airport" program. It is free and open to the public, accessible to travelers and local residents.
Community and Education
- The museum collaborates with local artists, schools, and cultural organizations to create programs that reflect the diversity of the Bay Area. It offers educational workshops, public lectures, and artist residencies.
- It also hosts special events, such as art exhibitions, performances, and festivals, often tied to themes like sustainability, immigration, and innovation.
Awards and Recognition
- The SFO Museum has received numerous accolades, including being named "Best Museum in the World" by *The Guardian* in 2015. It is celebrated for its innovative approach to integrating art into public spaces and its commitment to accessibility and inclusivity.
Architecture and Design
- The museum's building, designed by Museum of Modern Art (MoMA)-affiliated architects, reflects the airport's modern aesthetic while creating a welcoming and contemplative atmosphere. Its design emphasizes natural light, open spaces, and a connection to the surrounding environment.
Significance
The SFO Museum is more than just an airport art space; it is a cultural landmark that reflects the spirit of San Francisco. By blending art, history, and technology, it transforms the often-stressful experience of air travel into a moment of wonder and connection. For travelers, it is a hidden gem; for the community, it is a vital hub of creativity and dialogue.
Visit the Museum
The museum is open daily, with exhibits accessible to all. For the latest on exhibitions, events, and programs, visit the SFO Museum website (https://www.sfomuseum.org). Whether you're passing through the airport or exploring the Bay Area, the SFO Museum offers a unique opportunity to engage with art and history in an unexpected place.
A reminder: Everything you've just read is so wrong as to be useless. If you've made it this far, though, you deserve a treat. Every once in a while I ask generative systems to make me a picture of a pygmy hippopotamus holding an airplane
just to see what comes back. Here is a composite image of some recent examples:
This blog post is full of links.
#sfom